Peak by Chip Conley

In: Books

26 Jan 2009

I’m reading Peak by Chip Conley and came across the following quote that I’m moved to post, not because it is inspiring, though the book is, but because it’s gross. And that’s fun!

He came from the University of Georgia seven years ago because he believed Genentech could help him answer a burning question: What is it that keeps caterpillars infected with bacolovirus alive for an entire seven days before they explode into a gooey puddle?

How can you not like that image? Anyway, the book is chock full of good ideas – I’ll post on it more later.

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